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Hidalgo County Herald
Lordsburg, New Mexico
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April 5, 2013     Hidalgo County Herald
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April 5, 2013
 

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HIDALGO COUNTY HERALD FRIDAY, APRIL 5, 2013 3 SBDC service r all seasons By JAMES HERNANDEZlVice from the competition by ramping President at First Community up the customer service. Bank in Santa Fe What constitutes service(On When the economy sours, a global marketplace where local many businesses cut back on ser- merchants are competing with vices they consider nonessential• Internet-based businesses around The most shortsighted compa- the world, outdoing the competiz nies lump customer service into tion means offering customers the "expendable', category• good value for their limited dol- What these businesses don't lars. That value includes the ser- understand is that consumers tend • Vice and support the customer to remember the people and busi- gets before, during and after the nesses that help them through sale.(Customer service boils tough times• It might be a busi- down to communication• Any ness that provides a vital, one- business that deals with the pub- time service or it might be a store lic is usually only as successful the customer visits often, such as as the first imWession it makes a grocery or hardware store, on customers who visit the busi- The store that employs ness or contact it by telephone or enough people to prevent back- e-mail. Employees should be ups in the checkout lines and to trained and empowered to help answer customers' questions is the customers with all of their shop- store most likely to survive a re- ping needs, and managers should cession because it's demonstrat- be close by to back up front-line ing a respect for its customers' workers as soon as the customer's time and energy at a time when needs exceed their authority or many stores are trying to limp expertise. along with skeleton crews. Businesses that rely on tech- In an economy struggling to nology for sales or customer ser- right itself, just about any service vice need to be sure that online business can distinguish itself services and web sites are easy to- Angela Anzaldua Angela Anzaldua, 51, went to be with her mother, Porfiria Anzaldua in their eternal home in Heaven on Thursday, February 21, 2013. We will hay her ashes to rest with a graveside service at Mountain View Cemetery, 3410 E. Pine Street in Deming, NM, on Saturday, April 6, 2013 at 2:00 p.m. Family and friends are wel- come to attend. Lois F0ust Lois V. Maness Foust de- parted this life on March 27, 2013 in Hornlake, Missis- sippi at the age of 82 years, 3 days. Ser- vices were held on Wednes- day, April 3, 2013 in Selmer, Lois V. Maness Tennessee• Foust Interment followed at Bethesda Cemetery in Selmer. Mrs. Foust was born March 24, 1931 in Bethel Springs, TN the daughter of the late Raymond Marvin Maness and Vera Esther Murry Maness. She was united in marriage to Alvie Foust on June 14, 1953. Mr. Foust preceded her in death on April 29, 2005. Mrs. Foust was a retired nurse's aide. She was a member of the Church of Christ in Lordsburg, New Mexico. She moved from Selmer to Lordsburg, NM in 1967 and she lived in New Mexico,for 45 years. She moved to Southaven, MS in September of 2012• She loved her family, helped raise two of her grandchil- dren, Patricia Foust and Davey Foust, and enjoyed spending time with her family. She is survived by four daughters, Helen Foust of Colo- rado Springs, CO, Marilyn Hicks and husband Daniel of Southaven, MS, Belinda Martinez of Newcastle, TX, Louise Ramirez of Bernalillo, NM; three sons, Ronnie Maness of Southaven, MS, John Foust of Lordsburg, NM, Richard Foust of Maryville, MO; 16 Grandchil- dren, 19 Great Grandchildren; two sisters, Maudine Greene and husband Jessie of St. Louis, MO, June Matlock of Peoria, IL; host of extended family and friends. In addition to her husband and parents, Mrs. Foust was pre- ceded in death by two sons, Dave Foust, Glen Foust; a brother, Rayburn Maness. Memorials can be made in her name to St. Judes Children's' Hospital. Services were made by Shackelford Funeral Home. Diana Pacheco Diana Cecilia Lopez Pacheco, 63, a resident of Santa Fe, NM entered eternal rest Thurs- day, March 28, 2013 at Lovelace Medical Center in Albuquer- que, NM. She was born March 24, 1950 to Jose Lopez a n d Celestina Diaz in Lordsburg _ _ NM She is uiana ~ecilia survived byL°pez Pacheco her loving husband of 43 years, Tom Pacheco, of the family home; four sons, Andres Lopez of Santa Fe, • Thomas, Robert and Steven Pacheco all of Santa Fe; one daughter, Jo Ann Pacheco of Santa .Fe; six grandchildren, Shantel, Crucito, Amanda, Angelo, Jacqueline and Andres; three brothers, Arturo Lopez Jr. of Tucson, AZ, Eddie Lopez and wife Christina of Lordsburg, Ernesto Lopez and wife Lalana of Sierra Vista, AZ; two sisters, Cindy Lucier and husband Will- iam of Pojoaque, NM and Irma Lopez of Lordsburg, NM. She was preceded in death by her parents. Visitation was held Wednes- day, April 3, 2013, from 5-6 p.m. at St. Joseph's Catholic Church with the vigil service and holy rosary at 6 p.m.: with Beverly Lucier reciting. The funeral mass was celebrated Thursday, April 4, 2013 at 10 a.m. at St. Joseph's Catholic Church with Father John Weber officiating• Concluding service interment followed at Shakespeare cemetery. Pallbearers were Andres Lopez, Thomas, Robert, Steven and Jeff Pacheco, Clint Turley, Joe and Victor Diaz. Honorary pallbearers were Jacob Lopez, Roberto Gonzalez, Abram Lucier and Robert Huizar. Arrangements were with Terrazas Funeral Chapels "Trusted care for the ones you love" -- 575-537-0777• To send condolences, visit www.terrazas funeralchapel.com. understand and navigate. The best of these businesses distinguish themselves among competitors by providing telephone and online support -- and it's better still When the service people are based in local communities rather than in a country halfway around the world. A world hungry for conflict ' resolution((Customers usually don't care what went wrong or why it went wrong when a prod- uct or service doesn't meet their expectations. They just want the problem fixed. Businesses should make sure every employee is trained in con- flict resolution skills and famil- iar with the business's return poli- cies. Employees should under- stand that empathy goes a long way toward disarming an angry customer and that making excuses or trying to find fault only esca- lates conflict• Dealing with unhappy cus- tomers is the least favorite part of the customer service job, but a business that can quickly solve problems or mistakes in a busi- ness transaction can defuse cus= tomer anger and often win a loyal, long-term customer. So what makes customer service so important? The short answer is it will make your busi- ness more profitable. And if it's done correctly, with discipline, over a long period of time, it can make your business dramatically more profitable. Customer ser- vice will provide you with a gen- erous return on your investment of time, effort, and money. The tangible return on your investment in customer service will come in four basic areas: • Improving your business's overall margins by fostering the kind of increased repeat business that lowers your overall cost of sales • Leveraging the perfor- mance of your marketing efforts by consistently creating word-of- mouth referrals • Enhancing your ability to identify and connect more closely to what your customers need and want • Protecting your business investment in sales and market- ing by ensuring that new custom- ers have a reliably positive expe- rience with your business. Sam Walton once said, "There is only one boss: the cus- tomer And he can fire everybody in the company, from the chair- man on down, simply by spend- ing his money somewhere else." If local businesses do not have a product or serviCe that the cus- tomer wants, at the price they ex- pect-the customer will travel elsewhere to find it. The goal is to capture those that live here to spend here--and you fulfill that goal by providing the best cus- tomer service. An archive of SBDC" Busi- ness Reports can be found at http://www.grantcounty beat.com/archived-items Western New Mexico University's Small Business De- velopment Center offers assis- tance to entrepreneurs who are starting a business or wanting to expand an existing business. These services are available at no cost. Call 538-6320 for an ap- pointment with a business advi- sor, or email sbde@wnmu.edu. The SBDC office is located in Watts Hall at 500 18th Street, at the intersection of Swan arid Sil- ver Heights Blvd. More informa- tion may be found at www.nmsbdc.com/silvercity/ index.html. Call or email the SBDC of- fice for information about the fol- lowing events: • April 5 - One Day Univer- sity • April 20 - Great Race • April 20 - Scholarship Gala • May 19-23 - New Mexico Economic Development Course www.smithfordlordsbur3.com Hidalgo County i iill New Mexico Press Illl Association Member Hidalgo County Herald (USPS 020697) is published weekly by Hidalgo County Herald in the City of Lordsburg, County of Hidalgo, 212 E. Motel Drive, Suite B, Lordsburg, New Mexico 88045-1948, 52 issues a year. Subscription rates vary. Subscription rate is $40 per year by USPS mail, $25 per year by email. Requests for correc- tions and complaints concerning news and editorial content of the Hidalgo County Herald should be directed to the editor. For further information on the Hidalgo County Herald's approved grievance iPolicies, readers may contact the publisher. Any unsolicited manu- scripts become the property of the Hidalgo County Herald and will not be returned• All information contained herein is copyrighted 2013 by the Hidalgo County Herald. All photos/stories, unless stated, are wdtten by our staff• POSTMASTER: Send address changes to Hidalgo County Herald, 212 E. Motel Drive, Suite B, Lordsburg, NM 88045- 1948. Periodicals Postage Paid at Lordsburg, New Mexico. PUBLIsHER/EDITOR: Brenda Hood ADVERTISING MANAGER: Glenda Greene PHONE: 575-542-8705 FAX: 575-542-8704 E-MAIL hcherald@aznex•net Students prepare to revisit the 50's Mrs. Gutierrez and Mrs. Esquivel's 2nd grade classroom are getting ready to Shake, Rattle and Roll by revisiting the 50's era. Students drew the self-portraits you see in the background and on April 18t" parents are invited to enjoy a student performance where students will dress in 50's garb while performing a skit. The skit will be based onthe common core standards where both fiction and non- fiction text is used in the classroom. Parents and friends are encouraged to attend. Please check in at the front desk first if you plan on attending. Courtesy photo City on April 12 for Submitted by GCCCA/Silver City The Grant County Commu- nity Concert Association will bring the Side Street Strutters to Silver City once again for a con- cert on April 12, 2013. The con~ cert is scheduled for 7:30 p.m. at the WNMU Fine Arts Center The- ater. The Strutters were here twice before, most re- cently in 2008, and on both oc- casions they re- ceived a rousing welcome from the Community Concert audi- ence. This year, the band has added vocalist Meloney Collins to present a spe- cial program called Shiny Stockings. By combining Ms. Collin's sassy yet sultry personality and soulful voice with the Strutters' exciting music~ arrangeme~.~Aae~s~n- .able humor and sho mans.h p, they have created a musical the- ater experience which captures the essential charm and vibrant energy of the golden age of jazz. The Side Street Strutters have performed and given smderit outreach programs in all fifty Senior Citizens to return to Silver Lunch Menu Monday, April 8 Frito Pie Pinto Beans Lettuce/Tomato/Onion Angel Food Cake Fruit Tuesday, April 9 Baked Chicken Green Beans Scalloped Potatoes/Gravy Carrot/Raisin Salad WW Roll/Margarine Wednesday, April 10 RC Beef & Potatoes Pinto Beans Flour Tortilla Pumpkin Pie/Toppint Thursday, April 11 ChickenProvencal Sweet Carrots Augratin Potatoes Watermelon Friday, April 12 Baked Fish -Parsley Potatoes Creamy Coleslaw WW Bread Chocolate Pudding/Topping commu states, in seven European coun- tries, and in Canada and Mexico• They have earned national and intemational honors, such as first place honors at the Breda Inter- fiational Jazz Competition in Holland, the International Asso- • Joint and Muscle soreness • Arthritis • Back aches I E3 Methodist Church Parking lot 109 W. 3rd St., Lordsburg April 6th 8:00--????? Check our our great selection of Tires at competitive prices! Sponsored by First United Methodist Church , Side Street Strutters elation of Jazz.Educators Out- standing Music.ianship Award,. ~an~ ~ ipresidential gtae~t peff0r- :~,.manc,c,,.~Th~y have eight,.CD, r~- cordings and, in addition to their many accomplishments, they have entertained audiences at the Disneyland Resort in Anaheim, CA, for 22 years. More than 25 years after be- ing formed at Arizona State Uni- versity, the Strutter's core group of musicians is still together: They've expanded their reper- toire from their original empha- sis on New Orleans jazz to in- elude over a half century of jazz styles from Dixieland and Blues, to Big Band Swing and popular nity co standards• In addition to their public ,performance, the Strutters will also give an Educational Out- reach program for students from local area schools at 10:30 a.m. on the day of the public concert. As usual, students will be admitted free of charge to that program and, where necessary, the Association will pay for the students' bus transportation to the Theater. This concert and the outreach program are being supported by WESTAF, the Western States Arts Federation; and by the Na- tional Endow- ment for the Arts. For non-sub- scribers, admis- sion will be $20 for adults and $5 for students to age 17. Tickets can be purchased at Alott, a Gelato or Thunder Creck/Weste nj ners in Silver City, online at www.gcconcerts.org or in the lobby at the time of the concert. Also at the concert, members of the audience will be able to purchase subscriptions to the GCCCA's 2013-14 season pro- gram at the Early Bird rate of only $40 for adults. The subscription will cover admission to the five regular season concerts sched- uled for 2013-14. For further information, call (575) 538-5862 or go to www.gcconcerts.org. ANYWH ELSE?_ ,CERTIFIED PRE-OWNED, Rotes as low as 1,g% (add'l 12 mos) 19K Mile Warranty on qualifyin9 customers 2012 Ford Escape Limited 2012 F-150 4x4 Crew Cab low miles 2010 F-150 4x4 Crew Cab 2010 Ford Fusion Loaded 2010 Mercury Milan Loaded Low miles ! 2003 Ford Taurus CLEAN 20,02 Pontiac Grand Am WE ILL any written deal to keep your business in Hidalgo County! I 542-3551 412 S. Motel Drive, tordsburg, NM Come in and take a look at our full line of new Fords. If we don't have it we can get it. Freeport Employees: Ask about out" Special Pricing on New Fords