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Hidalgo County Herald
Lordsburg, New Mexico
April 30, 2010     Hidalgo County Herald
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April 30, 2010

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i HIDALGO COUNTY HERALD FRIDAY, APRIL30, 2010 3 SBDC Report What's in a name? A potential gold mine By DEBORAH PEACOCKI PEA- COCK MYERS, P.C.lfor the SBDC Consumer reliance on Kleenex as the colloquial term for all facial tissues and Fiberglas the generic term for glass fiber insulation is an asset of incalculable value to the manufacturers of both products because Kleenex and Fiberglas 'came to be seen as the very in- carnation of their respective products, rather than specific brands. To continue in this vein, the makers of both protect these names with trademarks to dis- tinguish them from imitators. Anyone with a product that could set a standard in its class in commerce should consider obtaining trademark protection. Before proceeding further, she should consult a qualified attor- ney or legal expert. A name with value Trademarks and service marks are symbols, words, phrases, names and sounds that distinguish one manufacturer's goods and services from those of a rival. Some familiar trade- marks are the golden arches of McDonald's, the chimes of NBC and the color pink for Owens-Corning Fiberglas. Any- one who uses one of these trade- marked features on their goods or services in a way that is "con- fusingly similar" to the Obituaries Jose DoPorto Jose DoPorto of Lordsburg passed away Tues., Apr. 27, 2010, at Gila Regional Medical Center in Silver City, N. Mex. Arrange- ments are pending with Terrazas - Funeral Chapels. Dennis J. Scott Graveside services will be 'held, at Shakespeare Cemetery, on Sunday, May 2, 2010 at 1:00 p.m. i for Dennis JoSeph SCott, born March t9i 1954. He passed away March 29, 2010 at TMC in Tuc- son, Arizona. Scott is p-reded in death by his father, RafaelScott, and his sister, Barbara Scott. He is sur- mother, Tlna Scott, vived by his  three brothers, Mark, Ruben and Chris Scott, sister Vicky Scott and many uncles, aunts'if'and cousins. - --Services will be performed by Fr. Mike--Williams Of St. originator's trademarked fea- ture or product is infringing on the originator's trademark rights. To avoid such problems, in- novators should search existing trademarks and trade names for those that might be confused with the mark or name they are considering for a trademark or company name. Trademarks can be searched in a cursory man- ner af the U.S. Patent and Trademark office website found at How to register Trademarks should be reg- istered with the federal govern- ment, which gives the trade- mark holder rights throughout the United States and the right to use the symbol. An inno- vator can use TM or SM on marks he considers proprietary, even if he hasn't applied for the trademark or service mark. Or- dinarily, the creator must have used a trademark in the market- place before he acquires rights to it. Federal trademark registra- tion applications require a $350 filing fee for each class of goods and services being registered. The U.S. Patent and Trademark office then searches for confus- ingly similar marks and exam- ines the application for other ir- regularities. This can take 18 months to two years. Federal registrations last for 10 years, but an affidavit of continued use must be filed in the fifth year. -----Registrations are renewable. Information is available" from ._tthe Commissioner of Trade- marks, Washington, D.C. 2r31 ; (703) 308-HELP. One can also register a trademark in New Mexico for ---protection limited to the state. A federal registration super- sedes any state rggistration, so a federal search is required even if a developer intends to use or register the mark only in New Mexico. Forms are available from the Office of the Secre- tary of State, Executive Legis- lative Building, Santa Fe, New Mexico 87503; (505) 827-3600. A trademark can also be registered for global protection. The U.S. recently joined the Madrid Protocol, an interna- tional treaty that permits filings in a several countries simulta- neously. Or trademark filings can be made in individual for- eign countries and certain groups of countries (e.g., the European Community). Western New Mexico University's Small Business De- velopment Center is offering a workshop about contracting with the government: " Govern- ment Contracting' 101." Mr. Hett-Dobricky, the author of this article, will be the presenter. The workshop will be given next Wednesday, April 28, 3:00-5:00 p.m. in the Besse-Forward Glo- bal Resource Center on campus. There is a $1b.00 charge, which covers materials and light re- freshments. Call 575-538-6320 or email to register or to find out more in- formation about the workshop. Western New Mexico University's Small Business De- velopment Center offers assis- tance to entrepreneurs who are starting a business or wanting to expand an existing business. These services are available at no cost. Call 538-6320 for an appointment with a business ad- visor, or email; The SBDC office is located on the second floor of the Besse-Forward Glo- bal Resource Center on 12th Street. More information may be found at silvercity/index.html. Call or email the SBDC of- fice for information about the following events: April 28 - Government Contracting 101 May 23-28 - New Mexico Economic Develop- ment Course Senior Citizens Lunch Menu Joseph's Catholic Church. IUDIOS BIBLICOS- . - En00Ea00iglesia [:r00ss0000a b00lea de Dios - - 1 Animas _;-::- -.  mensdo ElMartes 4002010 a las 6:30 Monday, May 3 Taco Burger Lettuce, -Tomato, Onions; Pick- les Broccoli/Cheese Sauce Mexican Salad Strawberries/B ananas Tuesday, May 4 Baked Pork Loin Mashed Potatoes/Gravy Green Beans Biscuit/Margarine Fruit Cobbler Wednesday, May 5 Chicken Fajita Pinto Beans Tomatoes/Green Chile New Mexico Press ql a Association Member Hidalgo County Herald (USPS 020697) is published weekly by Hidalgo County Herald in the City of Lordsburg, County of Hidalgo, 212 'E. Motel Drive, Suite B, Lordsburg, New Mexico 88045-1948, 52 issues a year. Subscription rates vary. Subscription rate is $30 per year. Requests for corrections and complaints concerning news and editorial content of the Hidalgo County Herald should be di- rected to the editor. For further, information on the Hidalgo County Herald's approved grievance policies, readers may contact the pub- lisher. Any unsolicited manuscripts become the property of the Hidalgo County Herald and will not be returned. All information con- tained herein is copyriglted 2010 by the Hidalgo County Herald. All photos/stories, unless stated, are written by our staff POSTMAS- TER: Send address changes to Hidalgo County Herald, 212 E. Mo- tel Drive, Suite B, Lordsburg, NM 88045-1948 Periodicals Postage Paid at Lordsburg, New Mexico.. PUBLIsHER/EDITOR: Brenda Hood ADVERTISING MANAGER: Glenda Greene PHONE: 575-542-8705 FAX: 575-542-8704 E-MAIL hcherald PM 4-Iilgo County Flour Tortilla/Margarine Pumpkin Spice Cookie Thursday, May 6 Meatloaf ........ Scalloped Potatoes Carrot/Raisin Salad WW Roll/Margarine Tapioca Pudding/Strawberries Friday, May 7 Grilled Cheese Sandwich Vegetable Soup Crackers_ Apricots/Topping Hidalgo C0unt RELAY K FOR LIFE. June 18, 2010 There are currently 19 teams enrolled in this year's event! Below are a few of the fund raising events scheduled by these teams: Wollkoen Bmmh Rummage Sale May t Lordlb-,vll Fhe Dept. Car Wash May 15 8am Kerr FamlIIF Ileffle ' 1/2 Beef; $5 ea or 5/$20 Call 575-313-2606 To list your teams' event, call the Herald at 542-8705 or email hcherald(aznex, net Reprinted with permission from the Silver City Sun News By CHRISTINE STEELE These kids ain't no Milli Vanilli. Remember them? That POP duo who got caught lip-synching their songs on MTV in the late 80s? Well, not these guys. Lordsburg High School drama teacher Scott Knight's students sing, dance, act, and play all the music in their new production, "Sugar Shack," which was written by Knight and plays like a musi- cal version of a rock n' roll high school re- union.. "What I wanted to do was take a bunch of songs and sing and dance to them and write a script around them," Knight said. "My goal is to get musical theatre out there." Knight first had his seventh-graders per- form the play six years ago, when the students did . lip-synch their parts. But not this year. Now, several of those students are back, this time as seniors, while others ae per- forming for the first time. Joe Rodriguez is one of the students who performed in the play back when he was in The cast of the Sugar Shack in action Lordsburg H g h School students sing, dance and ac in 00ugar Shack' Other performers include Lorri Vargas, whose confident, loud, clear voice holds the au- dience on "Leader of the Pack," seventh grade. This time around, he is playing the same part, but he acts, plays guitar and sings lead on two numbers, "Big Girls Don't Cry," and "Rockin' Robin." Nathan Martinez, 18, was in the audience six years ago. This year Martinez, who has been playing drums for 13 years, also performs, singing, acting and playing drums on several numbers. "Acting and singing really isn't my thing," he said. "Danc- ing and singing, it's not me, to get in front of a mic or get in front of a crowd and dance, it's really challenging, but I enjoy challenges, so went for it," he said. "I really like that the pro- duction came back." Martinez shares drum du- ties with Francisco "Chido" Contreras, also 18, who wasn't even a member of the drama class but got pulled into it. "I just kind of walked in and they were like, 'Come on, you're in,'" he said, "and I was like 'OK.' Now, I really like it a lot." Contreras has been playing drums for the past eight years, and also sings and acts in the production.; 5802: Ge out, OUt groat Itltllng4lt ..,qpyraisals: 2lome, anch & Commercial o Hachita- BR,  Bath MH plus extras 10 acre lot in Animas 59 Lee Trevino Corner Lot. Commercial Buildings on block of Shakespeare . Acres vacant land "[ in Cotton Cit* 5o; East 'E' Street. %_00Pa ano Appraisals & Rentals Property Management Don Kerr-Real Estate Broker & Certified Appraisal and "My Boyfriend's Back. '' Zack Tecca plays bass guitar and sings lead on "The Duke of Earl," and C.J. Whitmore also plays bass and sings lead on "Yackety Yak." Eric Perez, a seventh-grader, may also join in on gui- tar. Knigfit backs the students up playing piano behind the scenes. Other perform- ers include Derrick ,'D-Rock" Callaway, Cory Sprott, Kirsty Montenegro, Luis Higuera and Adrian Cano. Overall, the production is a fun, full-of-energy night, with a boat- load of talented per- formers in all forms. The produc- tion was fundedby a Twerity-first Cen- tury Grant which helped purchase equipment for the play. The group per- formed Saturday night at The Wherehouse in Sil- ver City. Christine Steele can be reached at csteele@scsun- (575) 538-5893, ext. I , ff Largest Inventory of Quality Used Vehicles in the Area! Cheek out these great on used Trucks! 2004 Ford Expedition 2009 Ford F-150 Red 2008 Ford F-250-Diesel 2005 Ford F-250 1994 GMC Sierra 2009 Ford F-150 G01d 2004 Chev 4500 Flatbed 4Dr Diesel 2003, Chrysler Town & Country Van ; ...... 2009'Ford Fusion White 2007 Ford Focus Hatchback 2006 Ford 500 2003 Hundai Accent 2009 Ford Fusion 2009 Ford Mustang 2008 Chevy Impala 2008 Mitsubishi Eclipse 2002 Pontiac Grand Am 2009 Ford Focus (Blue) 542-3551 412 E. Motel Drive, Lordsburg, NM *.lk